Ep 53: Every Fitness Instructor NEEDS to know about this

 

Listen on…

The fitness industry has just had a big shake up and if you aren't yet across it, you NEED to be because it's a complete game changer for instructors!

On the podcast today, the tables are turned and Will is being interviewed by guest host Richard Playfair. Why? Because Will's got a story to tell that every Instructor needs to hear.

We’re coming up to the 5th birthday of SH1FT Fitness, and we've made some BIG changes. Will doesn't often talk about SH1FT on the podcast, but this is a special occasion because these changes have caused a ripple throughout the entire fitness industry.

Will gives background on the BIG swing the company has taken to put the needs of instructors front and centre of the group exercise conversation. Will talks about:

  • SH1FT PRO the industry first multi-genre membership

  • The limitations in other group fitness models that SH1FT has solved

  • How every instructor can open up more opportunities and teach every genre thanks to the SH1FT App

  • The unlimited ability of instructors to create unique personalised workouts

  • The game changing monthly price that allows instructors to pay less, and earn more.

  • Plus a special deal for instructors - see below for details. 

To celebrate the launch of the industry's first ever multi-genre membership, PRO, we are offering all of our Group Fitness Real Talk listeners 25% off training in ANY SH1FT Fitness format. 

At SH1FT, we do not do regular sales or discounts. Our business model is built on keeping prices as low as possible for Instructors 365 days a year. But launching PRO is a BIG DEAL to us, so we are making an exception - this offer is a celebration! But it does mean that if you have been thinking about training in any of our formats, now is the time to buy, as you won't get these discounts again.

You can sign up to train via the link below: 

https://sh1ftfitness.com/registration/formats

Then enter the following discount code to claim your 25% off:

REALTALK 

This discount is valid for any or all of our formats, and that includes our most popular option the PRO TRAINING BUNDLE which is training in all five SH1FT Fitness formats for the price of 3. If you use the 25% off code you can train in SH1FT, L1FT, R1ZE, M1ND & R1DE for an incredibly low USD$337 / £262. Even if you never intend to teach one or two of the formats, it's worth it for the value!

This offer is valid for 7 days only from today.

Here’s a glance at this episode…

  • (2:42) Will talks about the limitations on Instructors with other fitness companies and how that motivated Will to find another way to service Fitness Instructors

  • (8:15) Introducing SH1FT Pro, why we created it, and what it is

  • (13:51) Richard asks Will how he settled on the pricing strategy for SH1FT Pro

  • (16:27) About the formats, SH1FT, L1FT, R1ZE, M1ND, and R1DE

  • (17:47) The popular combinations that people put together with the formats

  • (19:57) How easy is it to build out mashups in the app?

  • (23:47) How the R1DE format has empowered Instructors who have never taught cycle before

  • (29:45) Why SH1FT On-Demand was removed

  • (32:02) What’s happening in the next 12 months for SH1FT?

  • (33:27) A special, limited time offer for our podcast listeners

Links and References mentioned in this episode:

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Ep 54: “I can make ANYONE passionate about exercise” with Bevan James Eyles

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Ep 52: Accept No Limitations with Laura Ellis