Ep 43: The Fitness Music Solution You Need to Know About
Listen on…
Music is such an important part of teaching Group Fitness. It should be fun, inspiring and help people lose themselves in a class. But when COVID hit, all of the music that was once suitable for teaching classes became unusable online and music suddenly became a very confusing and stressful part of teaching Group Fitness.
Many instructors didn’t understand the rules - and rightfully so - music industry licensing is incredibly confusing. But over the last 18 months, fitness experts and Instructors alike, have educated themselves in an attempt to find a music solution that worked. If you want more details on the basics of licencing and the impact of COVID, listen to episode 15 of this podcast.
On today’s episode of the podcast, Will is diving into the topic of finding a music solution that is future-proof with special guest, Andy Pickles from Pure Energy Music. Pure Energy is a rights free music company that creates incredible music exclusively for the fitness industry and they have just launched a really exciting new App that aims to make music selection fun, affordable and smart.
Enjoy this chat with Andy!
**Sign up for the Pure Energy Go App here. Use code SH1FTApp for a FREE month + £10 off your monthly or annual subscription!**
Here’s a glance at this episode…
(5:18) All about Andy Pickles and Pure Energy Music and how they got into the fitness industry
(7:38) Andy shares how Pure Energy operated prior to the pandemic and how things changed as a result of the pandemic
(12:08) The ins and outs of music licensing and why copyrighting exists in playing music in the fitness industry (and in other places)
(16:24) Why the transition to online teaching complicated music licensing and sync rights
(19:28) What makes Pure Energy different from other music licensing companies
(21:53) How DJs were impacted during the pandemic and how Pure Energy partnered with them
(24:18) Will & Andy’s thoughts on the future of music and fitness and whether familiar popular music is as important in a GX setting as people think it is
(35:13) The most popular types of music for GX according to Pure Energy
(36:38) The next big thing for Pure Energy
Links mentioned in this episode:
**Sign up for the Pure Energy Go App here. Use code SH1FTApp for a FREE month + £10 off your first paid month or annual subscription!
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