Ep 13: The Future of Fitness

 

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2020 has seen huge upheaval of our lives and many of the past podcast episodes have centered around supporting Instructors during this very difficult time. But today I wanted to flash forward to the future, to a time when COVID is a distant memory and ask - what will the fitness industry look like in 3 years time? 

To help answer that question is today's podcast guest and good friend - Emma Barry. Emma has her finger on the pulse of the fitness industry like no one else I know and she’s my go to person for chats on innovation and future trends! 

Our conversation touches on a number of topics from hot new fitness trends, to creating connection, to the dangers of technology and what to watch out for. Now you could look at technological advances in fitness as a threat to your Instructor career. But I’m here to tell you that it’s not. I want you to go into this conversation with an open and curious mind, because the world is changing and those of us that can embrace these changes and find creative ways to incorporate them into what we love, are the ones that will continue to thrive in the future on fitness. 

Here’s a glance at this episode…

  • (3:21) Emma gives a summary of her background in fitness

  • (6:11) Will asks Emma what she thinks of the future of fitness

  • (20:36) Emma gives advice to instructors about how to be more marketable during this time 

  • (26:56) Top tips and strategy for building charisma and the good ole’ X-Factor

  • (35:01) Will and Emma talk biggest trends in fitness

  • (43:01) Emma shares how are teenage son feels about the technology and the trials of technology

  • (48:44) Will asks Emma if she sees any negatives about technology as it relates to fitness

  • (55:31) Emma talks about her plans for the future

Links mentioned in this episode:

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Ep 14: Learning from UK’s Biggest Gym Chain

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Ep 12: Studio Fitness in Your 50s