PROFESSIONAL GROUP FITNESS THAT ACTUALLY MAKES BUSINESS SENSE

After seeing this industry force gyms to choose between quality and affordability for too long, we built SH1FT to prove you can have both - seven premium licence-free formats that save serious money.

WE CREATE WHITE-LABELLED GROUP FITNESS SOLUTIONS THAT YOU CAN OWN.

Our industry-first solution is redefining Group Exercise - that’s why some of the biggest names in fitness choose SH1FT to create their programming.

WHAT MAKES US DIFFERENT?

WHO WE ARE

We've developed six licence-free group fitness formats and work with everyone from single-site gyms to major chains like PureGym (15,000+ classes per week across the UK).

Our co-founder Will Brereton spent years at Les Mills and Beachbody, and founded SH1FT because he was tired of watching instructors and operators struggle with the same impossible choice: expensive licensed formats or time-consuming DIY classes.

We understand that independent operators need solutions that deliver big results without big overheads and that’s exactly what we deliver at SH1FT.

THE SOLUTION THAT SOLVES YOUR CHALLENGES

We're not going to pretend switching formats is easy. But when you can save serious money while actually improving what you offer to your members and instructors, it's worth considering.

The reason SH1FT works is simple - we've removed all the barriers that make group fitness expensive and complicated:

  • No licence fees ever

  • Experienced instructors can cross-certify into SH1FT for free - no training costs!

  • No memorisation - our app empowers instructors to deliver confident classes

  • 90% less prep time for instructors

  • Easy to find cover - anyone can teach with the app

  • Six different formats to keep your timetable fresh


TRY SH1FT RISK-FREE FOR 30 DAYS:

1) START YOUR TRIAL

One of your team gets 30-day free access to all six SH1FT formats. If you have experienced instructors, they can cross-certify for free and join the trial too.

2) TEST WITH YOUR MEMBERS

Run classes using our app. See how your members respond. Experience how much easier it is for your instructors.

3) ROLL OUT & SAVE

Convert to paid subscriptions starting at £11.99 per instructor per month (single format) or £22.99 for PRO membership giving you access to all formats you're certified for. If you have 4+ instructors teaching, we can convert to a club licence for even better value - incredible savings compared to traditional licensing.

REAL RESULTS FROM REAL OPERATORS

OUR CLASSES ARE

TAUGHT IN…

We partner with some of the biggest names in fitness globally but we also specialise in helping single-site and small chains to deliver high-quality Group FItness solutions.

CASE STUDY: Workout Bristol was stuck paying expensive licence fees until owner Alex West discovered SH1FT. Within months, he'd transformed his group fitness offering - expanding his timetable, increasing instructor pay with the money saved, and making his instructors' lives dramatically easier.

RESULTS: 88% cost savings • Expanded timetable • Higher instructor pay • Happier instructors

Haven’t heard the full story? Play the video to find out more.

30-DAY FREE TRIAL, ALL 6 FORMATS

READY TO

FIND OUT MORE?

We understand that independent operators need solutions that deliver big results without big overheads. You can't afford to experiment with your members' experience, but you also can't keep paying licence fees that eat into your margins.

That's exactly why we offer the 30-day free trial. See how it works with your members. Experience how much easier it makes your instructors' lives. Then decide.

No setup fees. No commitments. No risk.

WHAT YOU GET ACCESS TO

OUR PRE-FORMATTED

PROGRAMS

+

LIVE & DIGITAL SOLUTIONS FOR ALL FORMATS

+

TAUGHT UNDER YOUR BRAND NAME OR OURS

+

ZERO LICENSE FEES OR RESTRICTIONS

STRENGTH DEVELOPMENT

MOBILITY, STABILITY & FLEXIBILITY

SMART HIGH INTENSITY FUNCTIONAL TRAINING

HIGH INTENSITY, LOW IMPACT CARDIO ON ANY BIKE

FUNCTIONAL HIIT USING THE STEP

MMA INSPIRED CARDIO TRAINING

STILL HAVE QUESTIONS?

  • £11.99/month per instructor for single formats or £22.99/month for PRO membership giving you access to all formats you're certified for. If you have 4+ instructors teaching, we can convert to a club licence for even better value - incredible savings compared to traditional licensing.

  • Alex at Workout Bristol was worried about the same thing. He prepared for backlash that never came. Members loved the variety and energy of our formats.

    Check out his case study here.

  • Most individual instructors can start teaching within a week thanks to our app. But for gym operators, we suggest you allow 30 days from signup to first class to give you plenty of time to promote the new classes.

  • Perfect! You can choose exactly which formats work for your gym and members. No need to commit to all six.

  • Correct. You pay for instructor training and monthly subscriptions. That's it. No per-class fees, no annual licences, no restrictions.

  • Yes we allow all gym partners complete freedom to choose how you market these classes - either under our brand, or yours. You own the member relationship completely and we believe you should have the ability to make the best decision for your facility and members.

Got more questions about bringing SH1FT Fitness to your facility? Contact us at info@sh1ftfitness.com